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Shaping the future

Our Vision for the Bobst Group

As a leading technology company in the packaging world, we shape the industry, holding the No. 1 or No. 2 position in each segment we serve. Every member of the Group drives continuous innovation.

Our expertise

We shape the future by developing new business models

BOBST anticipates the transformation of the packaging world by expanding our technology reach. Across labels, flexible packaging, folding carton, and corrugated board, we gain insights that sustainably support our customers in meeting current and future consumer needs – and respond to the challenges facing brand owners, retailers, and e-tailers across a flexible, agile workflow.

We offer comprehensive, integrated solutions for the packaging industry

BOBST's offering includes machines, equipment, services, and software, covering the entire value chain from ideas to finished goods. Our expertise spans prepress, software, data analytics, connectivity, and chemistry, through printing and converting, to logistics – for all substrates in packaging. We cover every need, from entry-level to high-end solutions.

We understand the packaging world

We contribute to the increasingly collaborative, connected environment of our customers with smart, connected machines, software, and services. BOBST is committed to sustainability as a key component of how packages are designed, produced, distributed, used, and recycled.

The BOBST industry vision

Driving industry
transfor­mation

BOBST's vision for the packaging industry is a fully connected, digitalized, automated world – one that contributes to sustainability worldwide.

As a technology leader, we actively drive industry transformation: from mechanical to digital, and from manufacturing machines to process solutions across the entire workflow.

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Live demo at a packaging center

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Get in touch with our team

Get in touch with our team

Browse our product portfolio

Browse our product portfolio

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At the core of our vision:
BOBST Connect

Our progress toward this vision offers a steady transformation for the packaging industry. At the heart of it is BOBST Connect, our constantly evolving, cloud-based digital platform that enhances and improves packaging productivity.

 

BOBST Connect brings data and digital services together in one fully connected platform, with machine insights and expertise built in – enabling oversight and orchestration of the production process. Beyond connectivity, BOBST Connect also delivers optimization.

The four pillars of our 
industry vision are the 
cornerstone of the industry 
transformation.

BOBST is changing the way packaging is produced, bringing data and digital services together in a fully connected platform that enables complete oversight and orchestration of production.

Connectivity

BOBST is driving connectivity: in a fully connected packaging production environment, all machines, tooling, and systems will communicate with each other. Stakeholders can access and share data through a cloud-based platform.

Sustainability

Through our sustainability strategy under three work streams – operations, equipment, and packaging use and end-of-life – BOBST is committed to making progress against relevant business indicators and building important partnerships.

 

Digitalization & automation

Through digitalization and automation, BOBST is changing the way packaging is produced. End-to-end digitalized solutions are being developed to offer converters seamless production quality, boosting productivity, reducing waste, and driving ever-increasing quality.

Value creation from brand
owner to consumer

Converters of every size are under increasing pressure to deliver the ideal packaging and labels – with smaller lead times, shorter runs, and mass customization – while ensuring zero-fault production and supporting new business models such as e-commerce.

BOBST understands that these challenges are an opportunity, not only to offer quicker, more reliable equipment, but to integrate that equipment into the workflow and fully leverage the value of data.

 

Translating the industry vision
into reality

Our Application Management team drives BOBST's industry vision forward, contributing to our position as an innovation industry leader. This consulting service is designed for the needs of converters and brand owners, providing guidance on technologies, raw materials, processes, and business cases along the entire packaging value chain.

 

Benefits of the
BOBST industry vision

Converters and brand owners benefit from professional insights on market opportunities, state-of-the-art solutions, and the next level of technology development.

BOBST's specialized end-to-end know-how across every step of packaging production adds value to the machines, services, and other solutions we offer.

From an innovation perspective, the systematic expertise of BOBST's Application Management team ensures the right solution at the right time, for every industry it serves.

Quality

BOBST's digital ecosystem for quality and performance assurance generates detailed reports, providing traceability to customers and delivering on what's promised.

 

From setup through production to the final product, the system guarantees consistency and exceptional quality.

 

Quality control offers a competitive advantage, enabling critical, informed decisions in real time during production. As a result, customers can produce zero-fault packaging, while quality reports and production data are transmitted to BOBST Connect to create a digital twin, closing the loop.

 

Digital inspection tools provide reassurance at every stage, enhancing efficiency, consistency, and decision-making. They allow faults to be identified and corrected sooner, saving costs and minimizing waste.

Efficiency

Through the power of innovation and precision engineering, BOBST has developed a complete range of solutions to reduce energy consumption – an arsenal of tools designed to optimize energy footprint and boost efficiency across the entire production chain.

 

BOBST services help improve setup time and efficiency, with automated processes and smarter human-machine interfaces (HMI). As customers face increasing pressure from smaller lot sizes and shorter delivery times, they need machines and workflows that are highly efficient yet easy to operate.

 

BOBST provides production insights, including the interaction between different Overall Equipment Effectiveness (OEE) components, to help identify and eliminate performance gaps.

Control

Customers can unlock the full potential of their data with BOBST's comprehensive suite of services, offering seamless information flow, open architecture, and standardization to maintain data integrity and enable just-in-time sharing, even with suppliers.

 

With BOBST Connect, our digital platform, customers can tap into a world of collaborative intelligence, designed for information sharing and offering market intelligence and benchmarking tools for all stakeholders where collaboration meets efficiency.

 

Informed decisions, powered by our predictive analytics and maintenance tools, enable fast decision-making backed by reliable, machine-learning-driven data. R&D can also be accelerated through data-informed design, streamlining development and driving innovation at every stage.

 

Throughout, data privacy and security remain our top priorities, ensuring protection against unauthorized access.

Transforming the value chain for impact

BOBST’s sustainability strategy focuses on driving positive impact across the value chain:

 

BOBST operations
Fostering ethical, safe, and environmentally respectful working conditions.

 

BOBST equipment
Reducing environmental footprint with high-performance machines and innovative services.

 

Packaging use & end-of-life
Creating solutions for recyclable, compostable, and reusable packaging in collaboration with partners.

Read more about our sustainability practices

Proximity

BOBST understands that the most important needs of converters and brand owners revolve around manufacturing excellence, prompt troubleshooting assistance, and continued training to keep operators engaged.

 

Customers benefit from the close proximity of our comprehensive program of training and services, with immediate access to decades of expertise and a strong legacy across the four packaging industries.

 

We offer finely crafted solutions to support operators throughout the production workflow, along with a team of local service engineers to help keep your machines running.

Stakeholder profitability

In today's challenging environment, maximizing the efficiency of customers' processes is key to their profitability and ours.

 

By investing in BOBST's innovative solutions, the power of BOBST Connect translates into increased productivity.

 

BOBST's continued innovation helps achieve higher efficiency while optimizing resource use. With comprehensive support services – including maintenance, training, and technical assistance – we ensure optimal performance and minimize downtime.

 

Empowering
the future

BOBST follows a long-term strategy

We aim to be, or become, No. 1 or No. 2 in the markets we address, further contributing to the long-term development of the Group. To deliver on these objectives across the label, flexible packaging, folding carton, and corrugated board markets, we build long-term success on key pillars: innovation, operational excellence, people, and growth.

We invest in our people: those focused internally on operational excellence, and those who help clients maximize productivity and satisfaction. We build new substrate processing technologies to advance sustainability and are committed to shaping the future of the packaging world.

Shareholders

BOBST seeks to achieve sustainable profitability, ensuring value creation for the Group. Our challenge is to be the leading technical innovator in the packaging and label industry, delivering the highest quality and productivity. This will involve developing even stronger relationships with customers, partners, and suppliers, to ensure both a common good and mutual longevity.