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BOBST & Packitoo to showcase digital transformation as the future of corrugated at UK Corrugated Industry Trade Show 2026

BOBST, one of the world's leading suppliers of equipment and services for packaging and label manufacturers, and its digital solution partner Packitoo will exhibit at this year’s UK Corrugated Industry Trade Show on 6-7 October. Together, the two companies are driving the digitalization and connectivity of the entire packaging value chain through the next generation of integrated hardware and software solutions.

At the free-to-attend event for packaging professionals, BOBST will showcase three of its leading corrugated and cartonboard solutions on Stands 32 & 33. This includes the NOVA FFG flexo folder-gluer, a complete box making solution for standard RSC converting with optimized footprint and ergonomic layout. Also highlighted on the stand are the VISIONCUT 1.6 | 1.6 PR high-performance Autoplaten® die-cutter and the EXPERTFOLD 165 highly modular folder-gluer. Offering outstanding converting accuracy across corrugated and litho-laminated board applications, both machines are available with specialized peripherals and robots that enable a complete, end-to-end production workflow for converters. At the show, visitors will be able to learn more about how these technologiesand their future-ready innovations contribute to efficient and versatile packaging production, while ensuring top quality packaging.   


Several BOBST representatives will be present on the show floor to discuss how these can drive better performance across the corrugated and cartonboard value chain. Visitors can also learn more about BOBST Connect. The event, which focuses on digitalization, is the ideal opportunity to explorethe company’s cloud-based platform that transforms raw machine data into actionable intelligence that supports better decision-making and planning.

Joining those from BOBST as part of a shared exhibitor booth on Stand 33 is Thomas Othax, CEO of Packitoo, and Maxime Celda, Customer Success Manager, to discuss how its flagship digital-based sales platform, HIPE, can help BOBST customers and corrugated packaging leaders streamline their sales cycles, reducing costs and boosting revenues.

“Both BOBST and Packitoo share a vision of a digital future for the packaging industry, where data and software play a key role in enhancing productivity, efficiency, and sustainability. HIPE is a perfect fit for our industry vision, allowing converters to quote jobs rapidly and accurately to clients, considering all cost factors, like machine types used. It provides a valuable solution for our customers to automate and optimize their sales processes,” said Craig Moran, Managing Director of BOBST UK & Ireland.

“Our partnership with BOBST has enabled us to leverage their resources, network and industry knowledge to integrate seamlessly with today’s most innovative UK corrugated converters,” said Thomas Othax. “Our mission from day one has been simple. We want to help converters shift from reactive quoting to proactive intelligent selling. With the launch of HIPE’s latest AI Agents module, we are building in accuracy and profitability from the beginning of the sales pipeline. Each AI agent has their own role and function, such as a business analyst, a technical expert and senior structural designer. Where Packitoo can help converters is in the process of building out this knowledge in a live environment, connecting those agents to your ERP and MIS data, and deploying them to build feedback loops.”

Visitors interested in understanding how HIPE works and connects with BOBST machines and systems can visit Stand 32 & 33 throughout the tradeshow to experience how AI Agents plan, decide and speak with other digital-based tools first-hand.

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