The DIGITAL MASTER 55 offers a cutting-edge hybrid solution that combines the best of digital and flexo printing in a fully modular, all-in-one platform
Industry trends
Sustainable and eco-friendly packaging
Folding cartons for personal care products are increasingly designed with eco-friendly materials such as recycled paperboard and biodegradable options. Brands are adopting minimalist designs: clean layouts, simple typography, and reduced packaging components.
Rising environmental awareness and regulatory pressure are driving demand for sustainable solutions, with recycled paperboard gaining significant traction. Manufacturers are investing in eco-friendly designs to meet compliance standards and consumer expectations for greener packaging.
Premium finishes and digital printing
To stand out in a competitive market, folding cartons now feature finishes such as holographic foils, embossing, and soft-touch coatings that enhance tactile appeal. High-quality offset and digital printing enable vibrant graphics and customization, making packaging a key tool for brand storytelling.
These technologies also support short runs and personalization, which are essential for limited editions and influencer collaborations.
E-commerce and smart packaging integration
With the rise of direct-to-consumer sales, folding cartons are being engineered for durability and compactness, withstanding shipping while preserving aesthetics. Brands are also integrating smart features such as QR codes and augmented reality to create interactive experiences that bridge physical packaging and digital engagement.
This trend aligns with growing consumer demand for personalization and connected products in the healthcare, beauty, and fragrance markets.
BOBST end-to-end solutions for
personal care packaging
BOBST delivers end-to-end solutions and advanced technologies for every production step, from PDF to final packaging.
These include the following processes:
- Digital & All-in-one printing
- Flexo printing and converting
- Litho-laminating
- Hot-foil stamping
- Flatbed die-cutting
- Folding-gluing
Spotlight
Hybrid digital & flexo printing
Spotlight
Flexo printing and converting inline
The LEMANIC® M6 delivers premium-quality finished blanks in a single inline pass. This advanced solution combines BOBST’s renowned inline flexo printing technology with LEMANIC® converting expertise, creating a unique, high-performance production line.
Spotlight
Offset printing & laminating
For small, lightweight healthcare, cosmetics, and fragrance products, folding cartons with offset printing are standard. For tabletop displays, laminated board solutions combine premium print with corrugated strength.
MASTERFLUTE TOUCH offers in-line laminating for litho-laminated corrugated board, ensuring high efficiency and superior quality—the latest generation of in-line laminating.
BOBST litho-laminators
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Premium hot-foil stamping
To capture consumer attention, hot foil stamping adds a premium finish to personal care packaging. With nearly 50 years of expertise, BOBST leads the market with the MASTERCUT 106 PER, delivering exceptional quality, productivity, and significant foil savings, ideal for high-end cosmetics and fragrance products.
BOBST hot-foil stampers
Spotlight
Precision die-cutting
Personal care packaging demands accuracy across multiple box sizes.
The EXPERTCUT 145 PER is ideal for medium volumes, while the MASTERCUT 145 PER handles high-volume runs at up to 9,500 sheets/hour.
BOBST flatbed die-cutters for folding carton
Spotlight
Folding, gluing & inspection
Healthcare packaging requires versatility across multiple box sizes. The EXPERTFOLD 110 folder-gluer runs at speeds up to 450 m/min for maximum efficiency. Paired with the EASYFEEDER / BATCH INVERTER 4 for fast setup, ACCUCHECK for zero-fault inspection, and CARTONPACK 4 with CASE ERECTOR for automated packing, this system delivers high productivity and flawless results.