oneECG is BOBST’s Extended Color Gamut (ECG) technology deployed across analogue and digital printing processes in label, flexible packaging, folding carton and corrugated board industries.
What is ECG?
Extended Color Gamut printing (ECG) is a process to digitize color matching, thus making it stable, easy, repeatable, consistent and independent of human interpretation.
ECG refers to a set of inks - 4 and beyond, but typically 7- to achieve a color gamut larger than the traditional CMYK ensuring color repeatability irrespective of operator’s skill.
Brand owners and consumers perceive color variations as a lack of product quality, heavily affecting brand identity and customer loyalty. Brand’s colors should be consistent irrespective of the printing process, the substrate, and the country where production is done. Furthermore, color matching of PMS Pantone colors is often left to the ability of operators to mix the inks, adapt to the different substrates and other subjective elements. This strong component of the operator’s skill cannot ensure perfect reproduction and repeatable consistency of the brand colors.
Thanks to the diffused knowledge of ECG and color management, BOBST is a preferred partner for converters looking for “cross” packaging applications, on multiple substrates, with accurate color matching requirements.
oneECG offers end-to-end solutions developed in collaboration with leading industry partners from pre-press to the printed and converted substrates. It is only the seamless integration of all elements that concur to an end-to-end process, from the design file through to inks, printing, converting and the final product that enable to exploit at best the powerful potential of ECG printing, eliminating the risk of producing color defective substrates. BOBST oneECG solutions are tailored to the requirements of each type of printing technology to ensure the successful and efficient implementation of the Extended Color Gamut process.